Commission
Also called seller commission, sales commission
A commission is a fee charged by a platform, auction house, or agent, usually calculated on the sale price when a watch sells.
Rates and structures differ by platform and seller type. Chrono24, for example, publishes a flat commission for private sellers,[1] while professional dealers there pay a monthly package plus a per-watch commission set by Chrono24's own calculator.[2]
Use your actual commission, not a published private-seller rate, when working out a dealer's net proceeds.
Fixed monthly charges, such as a platform subscription, don't show up in a per-watch commission, so spread them across what you sell to see your true cost per sale.
Pricing to net a figure after commission
Commission comes off the sale price, so adding the rate on top of the amount you want to receive gets you less than you planned. To net a set amount, divide it by what's left after the rate rather than multiplying it up. The Chrono24, eBay and StockX fee calculators each solve for the list price that leaves you a target.
When you sell for someone else, you're the one charging the commission. The consignment split calculator works out both sides of that deal.
Related terms
Read more
Where this comes up
Pages on this site that use the term.
- Selling on Chrono24 as a watch dealerArticle
- Choosing where to sell a watchArticle
- Consigning watches to an auction houseArticle
- Watch dealing in Arizona: licensing, records, and taxCompliance guide
- What's specific to San FranciscoCompliance guide
- Pricing the same watch for different sales channelsArticle
Learn the trade, not just the word
Plain-English guides to buying, pricing and selling watches as a business. Free, and written to be used at the counter.